Salespeople are not evil. Marketers are not inherently deceitful. Brand strategists aren't all trying to get over on you.
The truth is you can succeed in business without being a jerk or manipulator. You can be the best salesperson without succumbing to the pressures of the marketplace to cut corners or take advantage of people. Watch the video below to hear some interesting perspectives that you may not have considered before as it relates to your sales, marketing, and branding activities...
Related article: Love Thy Customers and Other Radical Strategies to Grow a Flourishing Business
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Amos Johnson Jr.
Brotha Online Magazine
Business as Mission
The High Calling